Shot at an abandoned airport in Spain, Jean Claude Van Damme’s Volvo Trucks epic split stunt, set to the lilting Enya track, Only Time, has been credited with making a company as staid as Volvo Trucking, sexy and popular again.
The viral hit is actually not a standalone ad, instead being part of a “Live Test” series where some of the most talented professionals from diverse fields showcase their talents with a little help from Volvo’s FM trucks. From tightrope walking between two moving trucks to dangling a truck by a single hook over the Gothenburg harbour in Sweden, all of the Live Test stunts are as breathtaking as Van Damme’s split, if not more. Watch all of them here.
And the final one: